This describes mobile app marketing for mlm, network marketing and mlm lead generation. Understand what mobile devices are used by your target market before you market to them.
The growth of mobile apps over the past 2 years has been absolutely phenomenal. In the month of November, 2012, Flurry.com tracked more than 1 trillion events (actions within an app like completing a game or making a restaurant reservation via a mobile device) from over 250,000 mobile apps that have been developed by over 85,000 developers worldwide. In November 2012, a mobile app was started and stopped more than 60 billion times!
Flurry has tracked app events over time as shown below. As you can see, the app economy and its growth have gone ballistic.
The mobile app economy is flourishing. Wouldn’t you like to see your MLM or network marketing business on a growth curve like that?
Mobile Devices: Age VS. Device
Flurry recently studied consumer demographics and behavior between smartphone and tablets. Their findings can be summarized in the chart below:
The graph indicates that 25-34 year olds use smartphones slightly more often then they do tablets. However, older users tend to gravitate towards the use of tablets over smartphones. (Maybe that has something to do with vision. 🙂 ) Notice that the average age of a smartphone user is 30 years old while the average tablet user is 34 years old.
30 to 34 year olds are the perfect target for mlm lead prospecting for your mlm or network marketing business opportunity.
The study also found that household incomes for tablet users are becoming more affluent. It reported that 59% of household incomes for tablet owners exceeded $59,000 compared to the U.S. average of 41% of household with incomes over $50,000.
The study went onto look at women versus men in their use of smartphones and tablets. Their results are shown below:
Slightly more men use a smartphone than women. The use of tablets between men and women as nearly the same.
There’s No Denying It
Mobile marketing will forever change the way we market our mlm network marketing business opportunities. It will also change the way we generate mlm leads so as to take advantage of mobile smartphones and mobile apps for mlm lead generation.
This article described mobile marketing for mlm, network marketing and mlm lead generation. The average smartphone or tablet user is between 30 and 34 years of age. The average tablet user tends to be more affluent than non-tablet users.
KEYWORDS: mlm leads, mobile app marketing